OUR BLOGS

Fresh insights on leadership and business strategy to empower teams and unlock workplace potential.

Woman with dark hair tied back, wearing black and white patterned blouse and black vest, seated with legs crossed against a plain light background.
Smiling woman in a red blouse sitting at a white desk with a laptop and smartphone in front of a window and potted plant.
Woman with dark hair tied back, wearing black and white patterned blouse and black vest, seated with legs crossed against a plain light background.
Smiling woman in a red blouse sitting at a white desk with a laptop and smartphone in front of a window and potted plant.
Woman with dark hair tied back, wearing black and white patterned blouse and black vest, seated with legs crossed against a plain light background.
Smiling woman in a red blouse sitting at a white desk with a laptop and smartphone in front of a window and potted plant.

OUR BLOGS

Recent Posts

See All

Women's leadership: what's still holding things up (and the systems that need to be put in place)men’s Leadership : what’s still holding

When intentions are no longer enough, here are the 4 levers to activate — regardless of the size of your team.

Aurélie Otto
Feb. 20, 2026
Read More
Read More
Smiling woman with brown hair wearing a striped shirt sitting in a modern living room.

Women's leadership: what's still holding things up (and the systems that need to be put in place)men’s Leadership : what’s still holding

When intentions are no longer enough, here are the 4 levers to activate — regardless of the size of your team.

This is some text inside of a div block.
This is some text inside of a div block.
Read More
Read More
Graphic featuring the IKEA logo alongside icons of a gear, bar chart with upward arrow, stacked coins, organizational chart, and connected blocks, symbolizing business and growth concepts.

Women's leadership: what's still holding things up (and the systems that need to be put in place)men’s Leadership : what’s still holding

When intentions are no longer enough, here are the 4 levers to activate — regardless of the size of your team.

This is some text inside of a div block.
This is some text inside of a div block.
Read More
Read More
Blog Image

Why everything still goes through you (and how IKEA solved this problem on a personal level)

Anatomy of a Business - What Happens When Culture Isn't a Poster in the Hallway

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
Feb. 14, 2026
Read More
Read More
Blog Image

Generate £5 million/year with 13 people

Anatomy of an organization that doesn't confuse growth with staff numbers

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
Feb. 09, 2026
Read More
Read More
Blog Image

Freelance vs. Employee: The Calculation No One Makes

Hidden costs that skyrocket between €1M and €10M (and when internalizing becomes profitable)

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
Feb. 01, 2026
Read More
Read More
Blog Image

Anatomy of a Business: The $1.5M+ Model Without a Team

and its invisible costs

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
January 28, 2026
Read More
Read More
Blog Image

What 2025 taught me about the role of COO and its blind spots

(and the year I started to face things head-on)

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
January 3, 2026
Read More
Read More
Blog Image

Motherhood, entrepreneurship, and that strange dance between the two

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
March 29, 2025
Read More
Read More
Blog Image

What you hate about your business can cost you much more than you think.

What I've learned about the importance of (truly) loving your business — and how I incorporate it into my coaching.

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
September 14, 2025
Read More
Read More
Blog Image

Should we assume that we are using AI?

Reflections of a COO who long ago deleted emojis from ChatGPT (reading time 4 minutes)

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
June 8, 2025
Read More
Read More
Blog Image

Why Amazon keeps doors as offices

Or how your company culture is hidden in the details

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
June 15, 2025
Read More
Read More
Blog Image

What we don't see (and which changes everything)

Behind the processes, the impact of silent leadership.

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
July 3, 2025
Read More
Read More
Blog Image

Welcome

#1 The Newsletter is moving from Kit to Substack (3-minute read)

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
March 7, 2025
Read More
Read More
Blog Image

What if emptiness was the key to your next growth?

How I accept (and learn) to slow down in order to go further (and why that's what your business expects from you).

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
October 13, 2025
Read More
Read More
Blog Image

AI: An ally or a taboo in your business?

How to use AI on a daily basis without feeling guilty and make it a true ally for your business.

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
May 4, 2025
Read More
Read More
Blog Image

Q3 2025 review – already October!

Stability, clarity, mentorship: my Q3 review and heading into Q4.

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
October 4, 2025
Read More
Read More
Blog Image

The forgotten teddy bear (and the lesson for your business)

Or why good systems free your mind (and your creativity).

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
July 21, 2025
Read More
Read More
Blog Image

The mentality that separates solopreneurs who stagnate from those who scale

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
May 24, 2025
Read More
Read More
Blog Image

When perseverance becomes a mistake

3 key questions to ask yourself.

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
April 13, 2025
Read More
Read More
Blog Image

Evaluating your team with complete clarity: the essential tool for every CEO.

#3 – My opinion on team management, the importance of alignment, and tools for CEOs.

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
April 20, 2025
Read More
Read More
Blog Image

95% of AI deployed in SMEs failed by 2025. Here's why.

Be among the 5% who succeed.

Smiling woman with straight brown hair wearing a navy blazer and orange top.
Aurélie Otto
Feb. 28, 2026
Read More
Read More