Should we assume that we are using AI?

Hello and welcome to the new subscribers joining us this week 💚

Today, I want to talk about a subject that is still taboo for many entrepreneurs: the use of AI in their daily lives.

I confess: for a long time, I hid it.
I deleted all the emojis. I rewrote every phrase.

As if it were "cheating."
As if it made me less legitimate in my thinking and client deliverables.

And yet…

Today, I can say it: I work with ChatGPT (among other things) every day for the development of my business and my personal life .
And I'm far from the only one!

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And if you're wondering, it's indeed an AI-generated photo. Thanks to SeeLab, you can create more than 20 professional portraits aligned with your visual style and the energy you want to convey.

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This is where it gets really interesting…

That's when I started integrating AI to enhance the customer experience.

At one of my clients' sites, we built five AI assistants using Make, Notion and GPT Chat Assistants for their training:

• One helps training members progress on their sales skills (with automated debriefs and personalized feedback based entirely on the training content).
• The other accompanies them on their business foundations: customer avatar, offer, positioning. All in a guided and interactive way.

The result? A gamified, engaging, personalized… and scalable experience.

And this is just the beginning.

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And what about internal teams?

AI is also transforming the way we work internally.

With a few well-designed automations (in Notion, Slack, Google...) you can:

• Celebrate victories automatically
• Boost team contribution
• Centralize feedback and priorities
• Gain clarity without micromanaging

All this, without coding.
And keeping the human element at the heart of the system.

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What I learned along the way

Using AI does not mean using it without thought, in a raw way.

• Each time, I reread.
• I challenge what is generated.
• I return to my feelings, to my intuition.

AI does not replace my brain, even if sometimes I feel like it does and it scares me.

It increases her capacity and productivity, when I know what to ask of her — and especially what to do with her.

And yes, sometimes I think I couldn't live without it anymore.

And in reality, that's already the case, let's not kid ourselves!

For me, AI is not a gadget that will last 2 years or less.

It's like the arrival of the Internet: an unpredictable revolution at the beginning... until it becomes indispensable.

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What AI brings me as a freelance COO (in real life)

1. +1.5 days saved per week
Between content generation, structuring my deliverables, automating customer follow-ups or analyzing financial dashboards, AI saves me time without sacrificing quality.

2. More powerful and tailored deliverables.
I use them to challenge my analyses, structure my audits, refine Notion models, or cross-reference data faster.
→ Result: more precise, more strategic, and more actionable recommendations.

3. The ability to better serve my clients (and their teams).
I create AI assistants that enhance the learning and collaboration experience: personalized feedback, structuring emails/Slack messages, guidance on positioning, and continuous improvement.
→ This professionalizes the client experience while ensuring personalization.

4. An enhanced, not automated, leadership approach.
AI doesn't think for me. It sparks ideas, accelerates my processes, but every deliverable, every piece of advice, every diagnosis remains filtered through my perspective as a hands-on COO.

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🧠 And you, do you own up to it?

How do you use it in your daily life?
And if you don't dare yet… what's holding you back?

I'd be curious to hear your feedback.
→ Reply directly to this email, or write to me here.

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PS:‍If we don't know each other yet, I'm Aurélie. I'm Fractional COO.
I help solopreneurs already generating over €250K/year to save 10 hours/week, structure their business, and scale without burning out.

Behind every automation or AI prompt that I use, there are primarily systems that I have built with field experience, refined mission after mission, to serve humans before technology.

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